Emma Holler

    Your Digital Plumber

    I connect up the behind-the-scenes stuff so your business just works.

    Websites, bookings, automations, follow-ups, AI - I set it all up and fix it when it breaks. For small service businesses who'd rather be doing what they're good at.

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    Emma Holler, digital plumber for small service businesses

    Three phases. One system.

    Every business I work with follows the same path.

    Foundations

    Find and fix the gaps

    What's broken, what's missing, where leads are falling through. Technical SEO, site structure, Google Business Profile, business analysis. Before anything gets built, we work out what actually needs solving.

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    Implementation

    Build the system

    Landing pages, booking flows, AI receptionist, automated follow-up. Everything connected inside one platform, tailored to how your business actually runs.

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    Momentum

    Run and grow around your lifestyle

    The system works without you. Enquiries are caught, leads are nurtured, bookings are confirmed. Ongoing support, reporting, and optimisation so nothing goes stale.

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    Some of the systems I've built

    Websites, funnels, booking flows, and course platforms. All built and running.

    See the full portfolio
    Kate Flowerdew wellbeing coach website

    Wellbeing coach - full website

    JL Nutrition clinic website

    Eating disorder dietitians - clinic website

    Charlotte Pridmore life coach website

    Life coach - about page and quiz funnel

    Louise Blood self-leadership coach membership funnel

    Self-leadership coach - membership funnel

    Jules Fraser-Ellis leadership consultancy coaching site

    Leadership consultancy - coaching site

    Results, not promises

    Real numbers from real businesses I've worked with.

    +98%

    Homepage clicks

    Excel Glass, Belfast - homepage clicks from 635 to 1,261 after technical SEO fixes and speed optimisation.

    17%

    Sales uplift

    The business director cited a 17% uplift in monthly sales in a Google review.

    Page 1

    Google ranking

    UPVC front doors Belfast moved from position 22.7 to 8.0 - onto page one.

    How it works

    No jargon, no mystery. Three steps.

    01

    We find the gaps

    I look at everything. Your website, your Google presence, how enquiries come in, where they drop off. You get a clear picture of what's not working and why.

    02

    We build the fix

    I build the system inside one platform. Pages, booking, automations, follow-up. Everything connected, everything documented, everything tailored to your business.

    03

    It runs without you

    You get on with your clients. The system catches enquiries, nurtures leads, and books appointments. I stay on hand for support, reporting, and improvements.

    Emma Holler - digital plumber based in Cornwall

    I'm Emma.

    I'm not a developer. I'm not a marketing agency. I'm a digital plumber. I connect up all the behind-the-scenes technology that small service businesses need to actually function online. The websites, the booking systems, the automations, the follow-up emails. The stuff that should just work but usually doesn't.

    I work with therapists, wellness practitioners, trades, aesthetics clinics. Anyone running a service business who'd rather spend their time doing what they're brilliant at than wrestling with tech. Based in the UK. Work remotely. Available when things break.

    Read my full story →

    "What she can get done in an hour would take me hours. Having her in my business has massively reduced the stress and overwhelm. Best investment I've ever made."

    - Charlotte Pridmore

    Not sure where your business is leaking?

    Drop me an email. I'll take a look and tell you honestly whether I can help. No sales call. No jargon. Just a straight answer.

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